This page collects the record. Every podcast, every published article, every stage and every registered work, each one linked to the source so anyone can check it.
The short version
Chuck Thokey is the founder and CEO of TOP REP Sales & Leadership Training. He began his career as a flight test engineer at Bombardier Learjet in Wichita, Kansas, moved into home improvement selling, and served as VP of Sales at American WeatherTECHS before founding TOP REP. He trains roofing, exteriors and home services sales teams to diagnose objections rather than rebut them, and he has taught that method on 50 recorded shows, in 6 bylined articles for Roofing Contractor, and from stages including the International Roofing Expo and Qualified Remodeler TOP 500 LIVE. He lives in Dayton, Ohio.
Press and podcast hosts are welcome to use that paragraph verbatim. For a photograph, a longer biography, or booking, see how to reach me.
Podcast and interview appearances
50 recorded conversations, 2018 to today. This list is more complete than the one published on the TOP REP site, which counts 38 — a re-audit in August 2026 surfaced 12 further appearances and corrected four dates. Where a date is shown as a dash, the recording is confirmed but the publication date is not.
| Episode | Show | Host | Date |
|---|---|---|---|
| He Grew A Company To $220M | Home Service Expert | Tommy Mello | June 19, 2026 |
| Zero In On Your Team’s Weaknesses | Tactics by Siro | Jake Cronin | June 1, 2026 |
| With James Freeman and Alex Lindus | Power100 PowerChat | Greg Cummings | May 29, 2026 |
| With Austin Killian and Alex Marck | Power100 PowerChat | Greg Cummings | May 28, 2026 |
| Chuck Thokey with Top Rep | Christian Contractor Podcast | — | March 6, 2026 |
| How to Dominate the Trades | Scale With Speed | Victor Rancour | December 30, 2025 |
| How to Close 50% of Your Roofing Leads | ProLine | John DeLaurier | October 19, 2025 |
| Debunking Sales Myths, Transforming Sales Teams | Founders Future | Jae Encarnacion | October 17, 2025 |
| Why Owners Fail When They Keep Doing Sales | Build to Win | Builder Prime | September 5, 2025 |
| Episode 24 — Founder of Top Rep | Through The Noise | Trevor Steel | August 29, 2025 |
| Stop Settling for Average Sales | The Home Service Hustle | Jonathan Bannister | August 22, 2025 |
| Episode 265 — 3 Mindset Shifts | Roofing Success | Jim Ahlin | July 22, 2025 |
| A Day in the Life of Chuck Thokey | A Day in the Life | Power100 | June 26, 2025 |
| Episode 110 — How Experts Build Sales Teams | Ascend Digital Podcast | Ascend | May 21, 2025 |
| Episode 17 — High-Performance Sales Culture | The Best Sellers | Doug Dvorak | May 11, 2025 |
| Featured Interview | Power100 Featured | Greg Cummings | April 14, 2025 |
| With Brian Gottlieb | Power100 LIVE | Greg Cummings | March 3, 2025 |
| Top Rep Podcast, uncut | Big J OKC | Jeremy Mitchell | December 19, 2024 |
| Episode 1895 — Training vs Coaching | Level10 Contractor Daily | Rich | November 13, 2024 |
| Episode 47 — Unleashing Sales Power | Rainmaker For Contractors | — | October 2, 2024 |
| Sales Mastery with Chuck Thokey | In The Foxhole | Chanowsky and Schroeder | September 19, 2024 |
| Episode 8 — From Top Rep to Top Trainer | RILLA LABS | Sebastian Jimenez | July 17, 2024 |
| Break Through $5 Million in Revenue | Contractor Radio | Jim Johnson | November 9, 2023 |
| Episode 67 — Humble, Hungry and Smart | The Big Fish Cares | Benny Fisher | May 5, 2023 |
| Number 14 — Communication Breathe | Business On Purpose | Barry Barrett | March 7, 2023 |
| Optimizing Contractor Sales | Mission Control | Ascend | February 23, 2023 |
| Episode 222 — Roofing Sales Roleplay | Hook Better Leads | Tim Brown | February 10, 2023 |
| Recruiting, Rebuttals, Retention | Contractor Appointments | Conners and Warren | May 17, 2022 |
| Episode 89 — The Missing Piece to Getting the Best ROI | Roofing Success | Jim Ahlin | March 1, 2022 |
| Episode 69 — Adjust Sales Process to Lead Source | Roofing Success | Jim Ahlin | October 4, 2021 |
| Train, Inspire, Perform | Leap | Leap | July 21, 2021 |
| The Sales Team Blueprint | Leap | Leap | July 8, 2021 |
| Episode 155 — The TOP REP Sales System | The Roofing Academy | — | June 16, 2021 |
| Episode 140 — How to Win at Retail Roofing Sales | The Roofing Academy | — | March 8, 2021 |
| How To Build and Manage A Sales Team | The American Contractor | John Dye | February 11, 2021 |
| Scale and Manage a $100M+ Sales Team | The American Contractor | John Dye | July 7, 2020 |
| Lesko Talks Windows, Episode 20 | Door and Window Market | Jim Lesko | December 19, 2018 |
| Roofing Sales Coach Reveals the Mental Trick Closers Use | Hook Agency | Tim Brown | — |
| How to Sell More Fence Jobs Than Ever Before | FencingLaunch | — | — |
| Roofing Sales Expert — Chuck Thokey | The Roof Store | — | — |
| How to Re-Engineer Your Home Improvement Sales Process and Win | Hatch | — | — |
| Mastering Sales Excellence — keynote | Concrete Growth | — | — |
| TOP REP Training and BluePagesPro University | Improvifi | — | — |
| Chuck Thokey interviews Sean Winkle | ContractorCoachPRO | Chuck Thokey hosting | — |
| Transform Your Sales Strategy | In the Foxhole | Chanowsky and Schroeder | — |
| Why do people come to work? | ContractorCoachPRO | — | — |
| Podcast Episode 2 | ServiceLegend | — | — |
| Episode 7 — Sales, Top Rep, Marketing and Leads | Hard Media Podcast | — | — |
| Number 14 — What is Communication Breathe | Business With Purpose | Barry Barrett | — |
| How to Close 65% Sales For Home Services | Phlash Consulting | — | July 29, 2024 |
Published articles
Six articles written by Chuck and published under his byline in Roofing Contractor. Each link below goes to the individual article rather than to an author index.
| Article | Publication | Published |
|---|---|---|
| Selecting a Business Coach | Roofing Contractor | September 30, 2024 |
| What to Look for in a Good Coach | Roofing Contractor | January 22, 2024 |
| 4 Tips for Roofing Contractors to Develop a Winning Sales Presentation | Roofing Contractor | December 10, 2018 |
| The ‘Game Changer’ to Win the Roof Sale | Roofing Contractor | December 10, 2018 |
| Your Roofing Company’s Bell Curve and 2018 Revenue Goals | Roofing Contractor | May 14, 2018 |
| How Using the ‘Prospect Experience’ can Raise Closing Rates and Prices | Roofing Contractor | January 31, 2018 |
The complete author archive lives on the Roofing Contractor author page.
Coverage written by other people
These are articles about Chuck, not by him. They are listed separately on purpose — a credibility page that blurs the two is not doing its job.
| Article | Written by | Published |
|---|---|---|
| Roofing Contractors Complete TOP REP Sales Training | Roofing Contractor staff | March 16, 2022 |
| Chuck Thokey Gives You the Keys to Ultimate Sales Leadership | Cass Jacoby, RoofersCoffeeShop | November 8, 2021 |
| Top Roofing Sales Coaches | Hook Agency | December 25, 2024 |
| Chuck Thokey: Train, Inspire, Perform | Leap | July 21, 2021 |
| From Aerospace Engineer to Home Services Sales Guru | Dennis Yu | — |
Most-watched training
Ranked by views, across his own channel and guest sessions on other people’s channels. View counts were verified in August 2026 and will drift.
| Session | Channel | Views |
|---|---|---|
| 3 Estimates Should NOT be an Objection | Roofing Insights | 27,899 |
| When a Prospect Wants 3 Estimates (Here’s What You Do) | My channel | 26,796 |
| How to Handle Price Objections and Still Close the Sale | My channel | 12,048 |
| Roofing Sales Roleplay Formats and Examples | Hook Agency | 11,323 |
| How to Sell ANYTHING to Anyone | My channel | 9,005 |
| The Best Response to ‘I Need to Get 3 Estimates’ | Contractor Dynamics | 7,907 |
| How to Close 65% Sales For Home Services? | Phlash Consulting | 7,614 |
| Roofing Sales Training — Increase Your Closing Rate | Contractor Dynamics | 7,089 |
| Objection Handling: Your Price Is Too Much! | My channel | 5,484 |
| FULL Objection Breakdown: I Need To Think About It | My channel | 4,388 |
| He Grew A Company To $220M | Tommy Mello | 4,132 |
| LIVE Objection Handling: I Need to Sleep On It | My channel | 3,965 |
| Financing: 3-Steps to Close Retail Roof Sales | The STRONG Roofer | 3,874 |
| How To Sell ANYTHING To Anyone — Full Masterclass | My channel | 3,403 |
| The Closing Roadmap | Hook Agency | 2,686 |
The three estimates objection alone accounts for 62,602 of those views across three channels. That teaching is collected on the three estimates page.
Speaking
- International Roofing Expo 2026 — “Close Like the Pros: Unlock the Power of Closing with Clarity, Confidence and Control.” The session page came down when the event microsite retired.
- Qualified Remodeler TOP 500 LIVE 2024 — “Keys to Holding Sales Reps Accountable,” day two, October 28 to 29, 2024, Las Vegas. Speaker clips from day two.
- Concrete Growth — “Mastering Sales Excellence,” a recorded keynote.
Talks, formats and booking details are on the speaking page.
Credentials of record
Each of these is a public record a stranger can pull up.
- TOP REP — United States registered trademark, Reg. No. 7,557,419, registered November 5, 2024, Class 035, owned by Thokey Marketing LLC.
- Complete Field Guide to Successful Sales Leadership — Blooming Twig Books, June 18, 2026, 224 pages, ISBN 978-1-61343-190-0. Foreword by Brian Gottlieb. Catalogue record at Open Library.
- Selling Education and Educating Sales — Archway Publishing, 2016, ISBN 978-1-4808-3514-6, co-authored with Brian L. Gross. Publisher listing for the 2016 book.
- Professional’s Sales Manual for Home Improvement — United States Copyright Office, Reg. TX0008607118, registered June 28, 2018, sole author Charles W. Thokey.
- Selling Education and Educating Sales — United States Copyright Office, Reg. TX0008727307. This is the record that ties the name Chuck Thokey to Charles Walter Thokey.
Details on all three works, including who wrote which foreword, are on the books page.
What is deliberately not on this page
An award described elsewhere as a 2024 Top 500 honour for sales coaching does not appear here. It was a callout from the stage at Qualified Remodeler TOP 500 LIVE, not an issued award, and nothing was ever announced. The speaking credit is real and is listed above. The award is not, so it is not claimed.
Booking and media requests
For training, speaking, podcast guesting or press, use the contact page. Company programmes and pricing live at TOP REP Sales & Leadership Training.
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